See what you mean @ moseleywebb
seewhatyoumean.com
Business ideas can be complex and confusing. We make them clear, cool and compelling.
We help your customers to see what you mean. To get the big picture.
As leading companies and organisations become ever more complex, sorting out the information overload
is a high priority. We need clear communication to deliver the right message - quickly. Clarity is the key to unlocking
the commitment and energy of teams and creates the trust needed to work together successfully. Good communication is the
very heart of this success. It is crucial for effective team work, it is the glue that binds people together in achieving
common objectives. Yet understanding how that binding happens and creating it is one of the biggest challenges facing
leaders today.
People understand pictures much better than words. Nobody thinks in bullet points. We help you to clarify your pitch, your
story - and make it visual. We help you cut away the excess - and pare down to the simple messages that you need to be
understood. We help you make it clear, cool and compelling.
We run a Discovery Workshop with you to pull together collective thinking, create shared understanding, and
establish a clear brief.
We then work on the creative process. We have substantial experience in helping business clarify their stories. We have
helped businesses win many millions pound contracts in the last few years. We combine this with 18 years experience in
Design - to bring your ideas to life. We work with copywriters and storyboard artists to help formulate the ideas. Our
experience means we provide the best use of budget to achieve the results you are looking for - a return on investment.
We present our ideas back to you - a clear visual storyboard and samples of the proposed detailed visual style - be it
illustration, diagrams, animation, video. And once the story is agreed - we go into production and deliver on time and on budget.
As designers we choose the best channel to help you achieve your goals. For ease for delivery - this is usually digital - and
may include:
Rich Pictures - a large allegorical picture, full of visual metaphors to help you start a dialogue with your customers, to start
a conversation with your customers - about your ideas or service. Rich picture, information graphics, big picture, info graphics,
illustrates a process, isometric drawing. A picture speaks a thousand words.
Interactive rich pictures - an overall infographic with hotspots to drill down to hidden levels of information,
hidden stories, hidden animations. Allows the presenter to be flexible in story structure. Always comes back to see the whole
story in context. Provide a visually coherent view.
Rich Presentations - with voiceover, with voice-over. To tell a story with a beginning, a middle and end. Features diagrams,
animation, flash animation, video interaction, menus, hidden sequences. Create exhibition loops, exhibition displays, use on
plasma screens in reception, reception plasmas. Manual - use in face-to-face presentations - like PowerPoint. Avoid 'death by
Powerpoint'.
Modular presentations. Modular player, Flash EXE, powerpoint, video. Play modules. Load modules. Branded with your company
logo. Ideal for fast moving markets where collateral needs to be updated rapidly.
Online, internet, rich internet applications, rich visual websites using flash. Multiple use of visual assets. Streamed video,
streamed interactive video. PHP applications, RIA, XML interfaces. Update information from central server. Macromedia site of the
day, 'Site of the day'. Adobe 'Site of the day'. Favourite website awards, thefwa.com.
Video - captures the full range of human storytelling capabilities; tone of voice, drama, emotion, humour... It’s a great way
to bring your presentations to life. Anything from a CEO interview, through video animated diagrams, to full commercial
production - whatever is right to tell your story. Plus we can add interaction, so that the presenter or viewer can control
the story.
Motion graphics - Adobe, Premier, After Effects, Cinema 4D, 3D studiomax, CS3.
Drawing, explaining, illustrating, visually simplify.
Our clients include 3i, Alcatel-Lucent, Antalis, Atos Origin, Atradius, Cranfield, EADS, EDS, Fujitsu, Kerzner, KPMG, MoD, Vodafone, Wesley Clover.